The Apulian territory
Bright and generous land
Puglia is one of Italy's most recognizable winemaking regions. The Mediterranean climate, mineral-rich soils, and constant sun exposure create ideal conditions for growing grapes.
This natural combination allows the native vines to develop structure, aromatic intensity and distinctive character.
Selezioni De Luca was created with the aim of enhancing this territorial identity without altering its authenticity.
Tradition and innovation
Apulian viticulture has roots in a thousand-year history, but today it expresses itself through modern techniques and advanced quality controls.
The project combines tradition and innovation, transforming the regional winemaking heritage into a contemporary, coherent, and recognizable offering.
Each wine thus becomes a liquid tale of the territory.
"Puglia in one sip"
“Puglia in a Sorso” embodies the profound vision of the Selezioni De Luca project: enclosing in each bottle the intense light of the Apulian landscape, the warmth of the sun that ripens the grapes, the agricultural culture passed down over time, and the winemaking tradition that defines the character of this land.
It's not just a geographical reference, but a complete sensory experience. It means perceiving the Mediterranean scrub in the aromas, recognizing the structure of native grape varieties on the palate, rediscovering in the balance of each sip the authentic identity of a land that has lived off vines and wine for centuries. Each glass thus becomes a story, a journey that unites technique, terroir, and memory.
Each label is an invitation to discover the richness of Puglia's food and wine through a careful, informed selection guided by professional expertise. Nothing is left to chance: from wine selection to bottling, every step is designed to preserve integrity, quality, and stylistic consistency. Selezioni De Luca offers more than just Apulian wines, but authentic interpretations that transform the region into a tangible, shareable, and enduring experience.




